Category Archives: Digital Marketing Blog

What you should know about Amazon, Google and Facebook

Google stopped searching for answers, and just start providing them   I assume that since the world population asks Google to search for over 3.5 billion answers per day that we are likely asking repetitive questions.   Google has figured … Continue reading

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When did I become so Desensitized?

It is truly amazing to me that so little is being said or broadcast in the news & social media regarding Orlando.   In the past few weeks I have been overwhelmed with conversation/arguments online about gorilla cages, parent responsibilities and … Continue reading

Posted in Digital Marketing Blog, ERN Blog, Janine | 4 Comments

If Hitler had the same access to technology in 1933 as the US President in 2016

As an over-educated, over-caffeinated technologist with an over-active imagination, I get scared when I hear the press compare Trump to Hitler because I see the perfect storm brewing on the horizon.  A triangulation of emerging technologies, a supremacist leader, and an … Continue reading

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What you should know about Competency Based Education.

I wanted to title this post “Competency Based Education for Dummies” yet I don’t believe that “Dummies” actually exist.   People aren’t “Dummies.”   They may lack education or lack interest in learning a topic.  However, chances are if you … Continue reading

Posted in Digital Marketing Blog, Janine | Leave a comment

What’s in your reference list?

As an academic and college professor, I am perplexed. We are at a crossroad of change, fueled by an evolving online world cluttered with interesting and innovative business content. My question is: What is a valid source for research in … Continue reading

Posted in Digital Marketing Blog, Janine | Tagged | 1 Comment

The Grinch stole Christmas, and Facebook stole Birthdays….

Well, Facebook didn’t actually steal Birthdays, more like Hijacked.   Similar to if you were on a business trip to Detroit in January, and bad guys hijacked your flight to the Bahamas.  Not sure you would complain too much when … Continue reading

Posted in Digital Marketing Blog, ERN Blog, Janine | 1 Comment

Outdoor ads exploding more than cellphones at gas stations….

As we near 2016, I am reminded that “Marketers Ruin Everything.”  Once one clever marketer devises some strategy to reach a target audience, the flock of hungry marketers follows.  Soon the clever strategy is not so clever, rather it’s saturated … Continue reading

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Tenure – just another broken piece of the higher education puzzle.

I worked hard, did all the right things, and was awarded tenure.  Two weeks later I left my notice.  What was to be my Tenure Party, turned out to be my Going Away Party.  I don’t believe in tenure.  Tenure … Continue reading

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Tips for DisOrganized, Scatter-brained Rescuers

Do you have the attention span of a puppy?   Then my tips may help get you on your way to a new life of controlled chaos. Most of the volunteers and rescuers that we work with through the Equine Rescue … Continue reading

Posted in Digital Marketing Blog, ERN Blog, Janine | 2 Comments

RFID, Smart Phones, Internet of Things – A future of change.

The next BIG thing in Digital is the “Internet of Things (IoT).”   The IoT is an interesting collaboration between technologist, marketers, retailers and smartphone manufacturers. It will impact us all, and here is the basics of what you need … Continue reading

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